B Bagels Case Study

How B Bagel grew online orders by 31% with Slerp
Struggling with a complex manual ordering process, challenges in managing large catering orders, the need for timely deliveries, high commission fees from third-party marketplaces, and a lack of a loyalty program for customer retention.
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The platform offers so much, from loyalty programs to easy online ordering. It has helped us build better customer relationships, streamline our processes, and drive more online orders.
Sabrina Mata, Head of Operations at B Bagel
31%
increase in online orders
23%
rise in large pre orders
5X
repeat in customer orders

B Bagels

 

B Bagel, a popular bakery, was experiencing impressive year-on-year growth of 23%, but their success was hindered by a complex ordering process reliant on manual methods like email and phone calls.

This outdated system led to time-consuming order management, increased errors, and difficulty in accommodating the surge in large pre-orders, crucial for their continued expansion. Furthermore, a lack of direct courier integration, high commission fees on third-party platforms, and the absence of a loyalty program created additional challenges in efficiently serving their growing customer base and maximizing profitability.

 

Challenges

 

  • Manual order management using email and phone calls was time-consuming and prone to errors
  • Timely deliveries were crucial, requiring integrations directly with couriers
  • Third-party marketplaces ate into profits of returning customers
  • A lack of a loyalty program made retaining customers difficult
  • Handling large catering orders was challenging without an efficient order management system

 

Solution

 

Why They Switched to Slerp

  • All-in-one platform: Slerp offered an all-in-one solution that didn’t require multiple tools.
  • Order management software: Slerp’s Composer streamlined order management, reducing manual work and errors.
  • Delivery integrations: Direct integration with couriers ensured smooth and timely deliveries.
  • Cost savings: Slerp’s lower commission fees translated to significant savings for B Bagel.
  • Loyalty program: Slerp’s built-in loyalty features helped B Bagel retain customers through data that was actually helpful.

 

Results

 

Implementing a comprehensive online ordering system with integrated delivery services and a customer loyalty program helped B Bagel achieve:

  • 31% increase in online orders
  • 23% rise in large pre-orders
  • 5x growth in repeat customer orders
Talk to us All case studies
The platform offers so much, from loyalty programs to easy online ordering. It has helped us build better customer relationships, streamline our processes, and drive more online orders.
Sabrina Mata, Head of Operations at B Bagel
Slerp is an online ordering platform designed specifically for the hospitality industry.
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